Fractional Consultant | Marketing, Analytics & Finance
Helping Businesses Unlock Growth Through Strategic Marketing, Smart Analytics, and Financial Precision
Fractional business consultant with 15+ years of experience guiding companies to scale profitably and sustainably across marketing, data, and finance functions.
“Strategy drives structure. Structure drives execution. Execution drives results.”
I help growth-stage teams connect these dots — turning ideas into outcomes through clear plans, smart systems, and measurable performance.
Strategic Growth Engine
Marketing Strategy & Fractional Leadership
Your roadmap to scalable, sustainable growth starts here. I partner with founders and marketing teams to craft high-impact strategies that unlock new customer acquisition and long-term retention.
How I Help:
Fractional CMO or Head of Growth support
Paid media planning & channel mix optimization
Go-to-market & campaign development
CRM and lifecycle marketing strategy
Creative and content testing frameworks
Pricing strategy alignment
Ideal for: Brands seeking a strategic growth lead without full-time headcount.
Data-Driven Clarity
Analytics, Financial Modeling & BI
Without clean data and clear reporting, your growth is a guess. I bring structure to your numbers; connection data to decisions and ensuring your teams are aligned on the metrics that matter.
How I Help:
Source-of-truth attribution modeling
Pricing strategy and hygiene optimization
CAC/LTV forecasting & media mix modeling
Custom dashboards and reporting automation
Financial planning & revenue forecasting
Shopify + Amazon + offline attribution integration
Ideal for: Teams ready to scale with confidence and financial precision.
Operational Backbone
Process Implementation & PM Advisory
Growth slows when operations stall. I help teams move faster, smarter, and with greater clarity by aligning workflows, implementing scalable systems, and eliminating bottlenecks.
How I Help:
Project management systems (Asana, Notion, Monday)
Team workflows & cross-functional process design
Repeatable frameworks for pricing & GTM strategy
Hiring plans and org structure for scaling teams
Systems audits and change management support
Executive team alignment and communication
Ideal for: Fast-growing startups navigating change or transitions.
Contact me
Need a strategic partner who can own both the how and the why? Or just trying to figure out where to begin?
Whether you're launching something new or leveling up what already exists, I’m here to help you move forward.
Let’s talk.